The OverStream Suite of video ad formats in devices

In-video display advertising

Connect with your audiences where they’re most focused and engaged - within video.

User-friendly formats

Mass reach with engaged audiences

Protection against ad fraud

Highly-viewable ad positioning

IAB and CfBA Compliant

Increased Click Through Rates

Discover the OverStream Suite...


Our simplest format that delivers results from inside the video stream.

 The Banner appears for 30 seconds, offering brand engagement opportunities. The user can choose to dismiss the advert at any time with a clearly distinguished close button.

Minimising MPU

Grabs attention and encourages action, with your audience in mind.

 The Minimising MPU format appears in the corner of the video player for 5 seconds before minimising to a small 'ad-expand' icon that re-expands on user interaction. The user may then engage with, or close, the advert at their discretion.


An intelligent ad format, shown when the audience clicks pause.

 OnPause delivers an ad on the video player each time it is paused by the user. This is easily dismissible via the ‘dismiss’ button or automatically when content is resumed.


The ultimate opportunity for brands and video audiences to connect.

Make maximum use of the video canvas with a highly customizable, responsive format that overlays the entire video player.

Canvas Takeover

A dynamic player border that puts creative teams in full control.

 A high impact and responsive format that suits all player sizes. The ad will only display while the player is in-view. It remains in the player for a predefined period and can be triggered during playback or when the player is paused.