Coull: A top ranking technology company

Coull: A top ranking technology company

Yesterday, technology business directors from all over the country gathered for The Deloitte Technology Fast 50 awards ceremony in London. Our very own Managing Director, Dan Ginns, and Finance Director, Simon Alpren, were amongst the guests.

We’re very proud to announce that Coull has been ranked 9th in the 2017 Deloitte UK Technology Fast 50, a ranking of the 50 fastest growing technology companies in the UK. Companies such as Deliveroo and Move GB were also in the Top 10. Not only this, but we have been ranked number 1 in the media sector of the Tech Fast 50. Rankings are based on percentage revenue growth over the last four years and Coull has a 1,915% growth.

Dan Ginns, said: “We’re very pleased to be Top 10 of the Tech Fast 50, which denotes accelerated growth for Coull as we concurrently transition our business and announce new products and partnerships to market. We’ll be seeking to maintain such growth levels in the coming months and years. We’d love to be ranked number one in the Tech Fast 50 one year.”

The award ceremony at The London Hilton Bankside

The Deloitte Technology Fast 50 is one of the UK’s foremost technology award programmes, celebrating innovation and entrepreneurship. Now, in its 20th successful year, it is a ranking of the country’s 50 fastest growing technology companies, driven by leading intellectual property and based on revenue growth over the last four years.

David Cobb, lead partner for the Deloitte UK Technology Fast 50, said: “The Deloitte UK
Technology Fast 50 gives great profile to technology companies and is internationally recognised as being one of the most important business awards in the sector. This year’s ranking highlights the importance of being innovative, recruiting high-skilled talent and finding a niche product or service.”

Making the Deloitte UK Technology Fast 50 is a significant accomplishment for all of the team and we’re all looking forward to see what 2018 holds for Coull.

Posted by Naomi Sandercock in Coull news

Coull’s video campaign for Tesco Direct engages Performance Marketing Awards Judges

For the last seven years the Performance Marketing Awards (PMA) have rewarded innovation and excellence in what is a rapidly-expanding industry. This year we are delighted to announce that we have been shortlisted for the Best Brand Engagement Campaign award.

The PMA categories cover channels such as mobile and search, as well as verticals from travel to retail and technology. The Best Brand Engagement Campaign award, for which our campaign for Tesco Direct is shortlisted, focuses on campaigns that have been successful in engaging consumers and meeting client objectives across channels such as video, social, print, and email.

We worked with Tesco Direct over the Christmas shopping period to deliver an online video campaign with a difference, promoting product videos across mobile and desktop platforms, connecting consumers with Tesco Direct’s ecommerce site and driving sales. Coull’s comprehensive tracking of viewers’ consumer journeys enabled Tesco Direct to link video distribution costs to sales revenue and see a clear return on investment.

The awards ceremony will take place on May 7 at the Grosvenor House Hotel in Park Lane, London. Last year’s was certainly a memorable event, so we’re looking forward to catching up with the movers and shakers in the performance marketing industry and celebrating everyone’s achievements over the last twelve months. See you then.

Posted by simonholliday in Coull news