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Women in tech are pretty awesome

Women in tech are pretty awesome

We’re continuing the women in tech series this week, featuring three inspiring ladies: Michelle from Coull and Alex and Sophia from IAB UK. ..
Posted by simonholliday in Coull comment
The importance of targeting

The importance of targeting

Targeting in your platform is usually a fairly simple operation – it’s easy to set up and you expect it to work based on the rules you implemented. However…..
Posted by simonholliday in Coull comment
Women in tech are a problem

Women in tech are a problem

Women in tech are a real problem. They’re a problem because they’re not there, not in the same numbers as their male counterparts…
Posted by simonholliday in Coull comment
The looming video ad tech apocalypse of 2017

The looming video ad tech apocalypse of 2017

Ad middlemen have taken a slice without contributing in any valuable way. The ad tech apocalypse is upon us. How did we get here? And who will survive it?..
Posted by simonholliday in Coull comment