NEWS

Over half of the mobile browsing market (52%) will be at the mercy of ad blocking technology following the launch of Apple’s iOS 9 on Wednesday, 16th September.

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Programmatic TV has been gaining traction throughout 2015 inspired by the spiralling growth of premium, long-form video content. Ad tech providers, media companies and brand conglomerates are starting to buy in. The aim is to capitalize on the new, household addressable audience made available through the ever-growing network of TV ready devices.

 
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Video | 'Premium' is in The Eye of The beholder

Last month Coull CEO and founder, Irfon Watkins and CTO Aden Forshaw attended the fantastic Beet Retreat 2015 in Fort Lauderdale, Florida. Beet TV caught up with Irfon about what premium advertising means today, and how Coull are addressing the market.

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Byte Night - The Final Countdown

Tonight’s the night. Six months of fundraising has culminated in Byte Night, where around 150 people in Bristol, and 1,500 nationally, will sleep out on the street in support of Action for Children. This is Bristol’s first year as a fundraising location, and local businesses in and around the city have put huge effort into doing interesting, funny and original things to raise money.

 
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Coull Quickie - September

In this month's Coull Quickie Elise wraps up what happened in the digital tech world during September. Hear how two companies joined forces to fight online fraud, and find out why Millenial Media is acquiring Nexage - this and more, all wrapped up in a neat little bow, we call the Coull Quickie.

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