brand safety

The wild west doesn't keep to any rules, neither do the online fraudsters. 

At Coull, we have a strong ethos on fraud and we are here to help you fight the fraud cowboys on the wild web. 

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Ad quality, ad blocking, viewability and fraud - these are all big topics on the tongues of every ad tech and media company on the internet. But what is being done about it when the tongues stop wagging? And what can we do right now, to make digital advertising better? Here are five ways the indsutry can improve advertisng now.

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